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Just Do It” Campaign by Nike, Most Profitable Tagline of all the Time – Genesis-The Marketing Club @LBSIM
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Famed Nike slogan inspired by killer's remark, ad exec says - UPI.com
Nike 'Just Do It' slogan inspired by Utah spree killer Gary Gilmore - Business Insider
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Localizing Slogans: When Language Translation Gets Tricky - Business 2 Community
Nike's 'Just Do It' slogan is actually the last words of a murderer looming execution - Education Today News
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Just Do It': The surprising and morbid origin story of Nike's slogan - The Washington Post
The Brand Brief Behind Nike's Just Do It Campaign
Nike Tagline: How to execute the perfect tagline » Innis Maggiore
9 Surprising Facts You Didn't Know About Nike's Swoosh Logo
Just Do It': The surprising and morbid origin story of Nike's slogan - Los Angeles Times
What You Can Learn from Nike Branding Strategy | Rival IQ
Revealed: Nike's 'Just Do It' slogan was inspired by a convicted killer's last words | The Independent | The Independent
The Story Behind Nike's 'Just Do It' Slogan | Only A Game
Nike's Slogan "Just Do It" Doesn't Mean What You Think It Means | HYPEBEAST
Just Do It- The Nike Way. Nikes got some serious social media… | by jenna madalena | RTA902 (Social Media) | Medium
